Present the work simply and well.

Show how you took initiative and did more than you were asked…how you made the project way cooler than the brief required.

Show projects that relate to the real world (or even better the studio you want to work for). It may seem awesome to mock up a blind embossed book with one word on the cover, or a logo that is just a hairline slash across helvetica, but it’s hard to know what to do with that skill in a studio that does real, client-driven work.